Post by Felicity Whelan, Managing Director – GLUE Content After a few years of incremental success, video has well and truly hit its stride, and is experiencing success like never before. While it’s all well and good to recognise that the medium is

Post by Felicity Whelan, Managing Director – GLUE Content It’s already been well established that 2017 is the year of the video. Just like Shakira’s hips, the stats don’t lie. However, with more people than ever engaging with the medium, it’s important to understand

Post by Felicity Whelan, Managing Director – GLUE Content When the average consumer hears ‘video social media’, generally the first thing that comes to mind is YouTube. Partly responsible for making videos accessible, the film-based phenomenon makes it incredibly easy to upload whatever